Foundational Survey

Take a look at the results of the Foundational Survey, published on the National Media Institute website. The data covers the first half of 2022. Data from January to June 2022 was used in the interview.

The Founder’s Survey, has been conducted by the National Media Institute since July 2021. It is the first continuous, single-source media consumption survey of such a large scope conducted in the Polish market. The survey is conducted on a monthly basis on a fully random, representative sample of households.

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The Golden Standard
Research

It’s an agreement between representatives of the media: radio, television and the internet. The main goal is to define the shape of a new methodology for surveying overall media consumption in Poland. The media representatives jointly declare their agreement on the key values and principles of the survey.

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Związek Pracodawców Mediów Radiowych „MOC RADIO”

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